Introduction
In this blog post I am going to create a brand identity for my company. This will act a sa record label for my artist and help the audience to recognise me. It will allow me to interact with audiences through the use of social networking websites. For example, facebook and twitter. This will allow me to professionally gain feedback in a really quick manner, which is easy for my viewers. All while exploited digital technology to the maximum.
Name
I have decided to name my record label "JG Records". I created a hotmail addressed called "jg.records@hotmail.com" so that I will be able to set up social networking sites using this.
About
JG Records will be acting as a small and independent record label, as this is the sort of record label which tends to sign small name bands and artists. The genre's they support will mostly be Indie and Alternative, but occasionally include other genres such as folk and soft rock.
Logo
I made my logo using photoshop elements 11, which I have experience using due as I also take photography A level. I started of creating a blank canvas and filling it with a bright purple background.
Next, I added a "text mask" with JG Records typed out. When I moved this it left a white lettering where it had been. I then deleted the mask. Which left me with the text shown to the screen print the right.
Next I decided to add some detailing its terms of a pattern to the background. I decided on the star brush tool. To apply to varied the size and click on where I wanted each star to be
positioned on the background. Next I had to use the select tool in order to make them darker. once I had each star selected I simply went over with a white brush tool which made all the stars a bright white colour which matched the text. As shown in the editing screen print to the right.
Here is my finished logo!
Facebook
Here is the link to my facebook page:
https://www.facebook.com/pages/JG-Records/586514758091063
Pinterest
I created a Pinterest account in order to be to mood board online. Pinterest is great for mood boarding as it allows you to group images together. This is a much more modern way of mood boarding which exploits technology. I will include my mood boards in a separate blog post later on this blog. Here is a screen print from my account board:
In this blog post I am going to create a brand identity for my company. This will act a sa record label for my artist and help the audience to recognise me. It will allow me to interact with audiences through the use of social networking websites. For example, facebook and twitter. This will allow me to professionally gain feedback in a really quick manner, which is easy for my viewers. All while exploited digital technology to the maximum.
Name
I have decided to name my record label "JG Records". I created a hotmail addressed called "jg.records@hotmail.com" so that I will be able to set up social networking sites using this.
About
JG Records will be acting as a small and independent record label, as this is the sort of record label which tends to sign small name bands and artists. The genre's they support will mostly be Indie and Alternative, but occasionally include other genres such as folk and soft rock.
Logo
I made my logo using photoshop elements 11, which I have experience using due as I also take photography A level. I started of creating a blank canvas and filling it with a bright purple background. Next, I added a "text mask" with JG Records typed out. When I moved this it left a white lettering where it had been. I then deleted the mask. Which left me with the text shown to the screen print the right.Next I decided to add some detailing its terms of a pattern to the background. I decided on the star brush tool. To apply to varied the size and click on where I wanted each star to bepositioned on the background. Next I had to use the select tool in order to make them darker. once I had each star selected I simply went over with a white brush tool which made all the stars a bright white colour which matched the text. As shown in the editing screen print to the right. Here is my finished logo!
I created a facebook a page as a way to connect with people and interact with them. Facebook is an online social networking site which allows me wot create a profile, write posts, create polls, posts pictures and videos. Users can interact by commenting and liking on the posts and pictures. Here are some screen prints of the profile I made:
Here is the link to my facebook page:
https://www.facebook.com/pages/JG-Records/586514758091063
I created a Pinterest account in order to be to mood board online. Pinterest is great for mood boarding as it allows you to group images together. This is a much more modern way of mood boarding which exploits technology. I will include my mood boards in a separate blog post later on this blog. Here is a screen print from my account board:
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